Hahnemühle FineArt showcased the first samples of its new Photo Rag® Pearl in the USA. The samples from the first production run were first of all introduced on the worldwide most important market for fine art printing to sound out the interest of professional photographers. The reaction to Photo Rag® Pearl was so favourable that the new paper will be included in the successful Hahnemühle Digital FineArt Collection from the beginning of 2007. The new quality is a natural white, pure cotton rag paper with the fine Photo Rag® surface and the treasured Pearl coating.
“The reaction of PhotoPlus Expo visitors in New York to our Photo Rag® Pearl was so positive that Hahnemühle has decided to launch this paper worldwide at the beginning of 2007. Due to the exclusive use of cotton linters this premium paper is extremely age resistant and conforms to the highest conservation requirements. With a grammage of 320 gsm Photo Rag® Pearl will be available in all popular sheet and roll sizes”, confirmed Jörg Adomat, managing director of Hahnemühle FineArt GmbH, upon his return from New York.
Many professional photographers and semi-professional users were able to gain information on the natural white paper with the lustrous Pearl coating. They took the opportunity to gain insights into the processes used to produce the renowned Fine Art papers from Hahnemühle directly at the German company’s stand at the New York photographic show. The motto for thousands of visitors was “touch and feel”, since the Fine Art papers directly from the German paper mill offered a unique visual and tactile experience. “The natural white Photo Rag® Pearl will be ideal for capturing warm colours and grey tones”, commented many experienced fine art professionals as they talked shop at the PhotoPlus Expo show in New York.
